How we think, shown in pixels.
Design directions from inside the Melvics studio — the kind of thinking we bring to every brief, across the industries we serve.
Studio concepts — our own design explorations. Client case studies join this page as projects complete. Ask us about live work.
Local trades, built to convert.
A website direction for Australian trade businesses — plumbers, sparkies, builders — where the entire layout serves one goal: the call. Number in the top corner, proof up front, quote form above the fold on mobile.
Demonstrates: conversion-first layout, local SEO structure, mobile call-tap priority.
A café brand with a booking habit.
Identity and website direction for Melbourne hospitality — warm, photographic, menu-forward, with table bookings and the day's hours one thumb-tap away. Built to be run by busy owners, not webmasters.
Demonstrates: brand identity system, hospitality UX, bookings-first architecture.
A dashboard humans can read at 8am.
Product design direction for a B2B SaaS tool — a calm interface where the numbers that matter are legible in five seconds, and everything else stays out of the way. The same discipline we bring to app and web-app builds.
Demonstrates: product UI, data visualisation, information hierarchy.
A boutique store with a fast lane to checkout.
E-commerce direction for Australian retail — editorial product presentation up top, frictionless path to purchase underneath, with trusted payment options where buyers expect them.
Demonstrates: e-commerce UX, product merchandising, checkout flow design.
An identity system, end to end.
A complete brand board the way we deliver them — logo construction, colour system, type pairing and application, documented so every future designer, printer and marketer keeps it consistent.
Demonstrates: logo design, identity systems, brand guidelines.
Your project could be the first case study here.
Founding clients get our sharpest pricing and our full attention — and their results, published with permission, headline this page.